Masterpieces of Swiss Entrepreneurship

Swiss SMEs Competing in Global Markets

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Éditeur :

Springer

Paru le : 2021-04-21

This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several pa...
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Éditeur

Collection
n.c

Parution
2021-04-21

Pages
561 pages

EAN papier
9783030652869

?????Jean-Pierre Jeannet is Professor Emeritus of both Babson College (Wellesley, US) and IMD Institute (Lausanne, Switzerland). He was the F.W. Olin Chairholder of Global Business at Babson College and had an active teaching career in global marketing and global strategy. He has authored and co-authored the books 'Managing with a Global Mindset' (FT Press, 2000), 'From Coal to Biotech' (Springer, 2015), and 'Leading a Surgical Revolution' (Springer, 2019).Thierry Volery is Professor of Entrepreneurship and Director of the Management Department at ZHAW School of Management and Law, in Winterthur. He is concurrently Visiting Professor at the University of St Gallen and at the University of Western Australia. His teaching and research interests include start-up process, entrepreneurship behaviour, entrepreneurship education, entrepreneurial leadership, and innovation management. He is author of several books and has published in leading journals, including Entrepreneurship Theory & Practice, Journal of Small Business Management, and International Small Business Journal.Heiko Bergmann is Adjunct Professor of Entrepreneurship at the University of St. Gallen, Switzerland, where he conducts and leads research projects at the Swiss Research Institute of Small Business and Entrepreneurship. His research focus is on issues of entrepreneurship, business emergence, and SME management.Cornelia Amstutz is a research assistant at the University of Lucerne, Switzerland, Faculty of Law, and the Steering Committee on Internationalization. Previously, she studied media communication and history and has worked as a consultant in the private sector.   

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EAN PDF
9783030652876
Prix
0,00 €
Nombre pages copiables
5
Nombre pages imprimables
56
Taille du fichier
34150 Ko
EAN EPUB
9783030652876
Prix
0,00 €
Nombre pages copiables
5
Nombre pages imprimables
56
Taille du fichier
51005 Ko

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