Social Media Analytics Strategy

Using Data to Optimize Business Performance

Éditeur :

Apress

Paru le : 2022-07-12

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a ...
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À propos


Éditeur

Collection
n.c

Parution
2022-07-12

Pages
317 pages

EAN papier
9781484283059

Auteur(s) du livre


 April Ursula Fox comes from a background in business, general and social media marketing, data analytics, and educational psychology, delivering analytics solutions and specialized training to global organizations and marketing agencies around the world. With names such as Autocad, Oracle, Samsung, Peugeot & Citroen, Danone, Nestle, Ogilvy, Leo Burnett, Havas, among many others, April has expanded the understanding of data gathering and analysis with significant impact to the workflow and performance of data-infused teams. Today, April is moving further into the educational aspect of her work, dedicated to studies in educational psychology and all of the components that affect human learning and growth. Within this new focus, April understands that despite our incredible technological evolution, there is still a key human component that will ultimately make or break the performance of an individual or a team. Such interest moves April into the pursuit of the understanding of the intersectionality of the components of the human condition, or how all aspects of our lives will affect us within different contexts of performance. These studies will likely inform our future technological developments, and the way we learn and become experts in using technology to enhance our living experience.

Caractéristiques détaillées - droits

EAN PDF
9781484283066
Prix
52,24 €
Nombre pages copiables
3
Nombre pages imprimables
31
Taille du fichier
6175 Ko
EAN EPUB
9781484283066
Prix
52,24 €
Nombre pages copiables
3
Nombre pages imprimables
31
Taille du fichier
3625 Ko

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