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Profiting from Artificial Intelligence

Data as a source of competitive advantage

Éditeur :

Books on Demand

Paru le : 2020-07-09

While Artificial intelligence is considered to be the engine of innovation and growth for years to come, little is known about the factors that secure a competitive advantage for companies using it. This thesis addresses this gap. Combining case study research and survey research, this study provide...
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Description du livre

While Artificial intelligence is considered to be the engine of innovation and growth for years to come, little is known about the factors that secure a competitive advantage for companies using it. This thesis addresses this gap. Combining case study research and survey research, this study provides empirical evidence for the resource data as a potential source of competitive advantage but contingent to the type of offering. The study further propose data as a complementary asset that partially explains a strong increase of corporate research in the field of artificial intelligence contradictory to an overall decline of corporate science activities.

À propos

Auteur
Philipp Max Hartmann
Éditeur
Books on Demand
Collection
n.c
Parution
2020-07-09
Pages
140 pages
EAN papier
9783751922296

Auteur(s) du livre


Defaut-Illustration Philipp Max Hartmann

Caractéristiques détaillées - droits

EAN EPUB SANS DRM
9783751966405
Prix
19,99 €
Ce livre est accessible aux handicaps informations d'accessibilité

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