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The Brew Deal

How Beer Helped Battle the Great Depression

Éditeur :

Palgrave Macmillan

Paru le : 2024-12-01

During the final stages of Prohibition, the US government allowed the consumption and sale of “non-intoxicating” beer, which was at or below 3.2% alcohol-by-weight. Beer’s return—permitted with an eye toward job creation during the Great Depression—was one of President Franklin D. Roosevelt’s earlie...
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Description du livre


During the final stages of Prohibition, the US government allowed the consumption and sale of “non-intoxicating” beer, which was at or below 3.2% alcohol-by-weight. Beer’s return—permitted with an eye toward job creation during the Great Depression—was one of President Franklin D. Roosevelt’s earliest New Deal policies. In this book, economic historian Jason E. Taylor takes readers through the rapid resurgence of American breweries and shows how beer helped spark a sharp recovery in the spring of 1933.
Taylor begins with stories of how the nation’s 1,400 breweries were decimated by the onset of Prohibition in 1920. He then turns to the frothy debates that led Congress to declare 3.2 beer “non-intoxicating,” and hence allowable under Prohibition. While April 7th is now celebrated as “National Beer Day,” the original April 7th—when legal beer returned after more than 13 years away—brought raucous scenes that make today’s Mardi Gras festivities seem tame by comparison.
The Brew Deal shares stories of breweries, people, politics, perseverance, and the various roles that 3.2 beer has played in the evolving American beer scene.

À propos

Auteur
Jason E. Taylor
Éditeur
Palgrave Macmillan
Collection
n.c
Parution
2024-12-01
Pages
274 pages
EAN papier
9783031731327

Auteur(s) du livre


Defaut-Illustration Jason E. Taylor
Jason E. Taylor is Jerry and Felicia Campbell Professor of Economics at Central Michigan University. Before joining CMU, he earned a bachelor’s degree in journalism from Ohio University and a PhD in economics from the University of Georgia. Taylor was Assistant Professor at the University of Virginia from 1998 to 2003. He served as Editor-in-Chief of Essays in Economic & Business History between 2012 and 2018. His research is focused on US economic history, industrial organization, and public policy. Taylor's work appears in The Wall Street Journal, Forbes, USA Today, The Journal of Economic History, The Journal of Law and Economics, Public Choice, Economica, The Journal of Industrial Economics, and more.

Caractéristiques détaillées - droits

EAN PDF
9783031731334
Prix
31,64 €
Nombre pages copiables
2
Nombre pages imprimables
27
Taille du fichier
12421 Ko
Ce livre est accessible aux handicaps informations d'accessibilité
EAN EPUB
9783031731334
Prix
31,64 €
Nombre pages copiables
2
Nombre pages imprimables
27
Taille du fichier
41667 Ko
Ce livre est accessible aux handicaps informations d'accessibilité

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