Rodrigo Urcid-Puga is Full time professor-researcher at Tecnologico de Monterrey, Mexico. He teaches, at undergraduate level in the Communication major; and in postgraduate, focuses on leadership, educational innovation and thesis direction. As a researcher, publishes papers regarding education, innovation, strategic planning and communication, also focuses on mass media content analysis.
Patricia Vázquez Villegas is Research Professor at the Institute for the Future of Education, Tecnológico de Monterrey. Her interdisciplinary work bridges bioengineering, sustainability, and educational innovation, emphasizing inclusive STEM education. She has published extensively in international journals and conducts research linking science, technology, and education for sustainable social impact.