Auto-Psychology, Psychological Marketing, Well-Being, and the Workplace

Implications for Theory and Practice

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Éditeur :

Springer

Paru le : 2026-04-30

In an era of digital transformation, remote work, and mounting psychological strain, this book redefines how we understand work, identity, and organizational purpose. It frames the modern workplace as a dynamic psychological ecosystem where autonomy, ethical engagement, and well-being are essential ...
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Éditeur

Collection
n.c

Parution
2026-04-30

Pages
307 pages

EAN papier
9783032163479

Ayantunji Gbadamosi is an Associate Professor in Marketing, and the Chair of the School Research Ethics Committee at the Royal Docks School of Business and Law, University of East London (UEL), UK. He is also a visiting Professor at the University of Fort Hare, South Africa and the President of the Academy of African Business and Development (AABD). Dr. Gbadamosi has over 130 publications, including articles in a variety of international scholarly journals, thirteen books including Brands, Branding, and Consumerism (Palgrave Macmillan 2025), Consumer Behaviour and Digital Transformation (Routledge, 2024); and Contemporary Issues in Marketing (SAGE, 2019). Vladan Kuzmanovic is an academic economist and editor whose work spans sustainable development, marketing theory, and behavioral economics. His research integrates Local and Indigenous Knowledge Systems (LINKS), environmental marketing, and cultural sustainability within the broader framework of socio-economic transformation. He is the author of numerous papers and publications, including Sustainable Development Seen Through the Lenses of Ethnoeconomics and the Circular Economy (Springer Nature, 2025), Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability (IGI Global, 2022), Socio-Economic Sustainability in the Post-Pandemic Era (IGI Global, 2022), and Topics on Art and Money (Vernon Press, 2021). Kuzmanovic serves as a peer reviewer and a member of editorial boards of several scholarly journals and series. He is affiliated with the International Society for Development and Sustainability (Japan), the New York Marketing Association (USA), and the Society for the Study of the History of Analytical Psychology at Wesleyan University (USA).

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EAN PDF
9783032163486
Prix
179,34 €
Nombre pages copiables
3
Nombre pages imprimables
30
Taille du fichier
8817 Ko
EAN EPUB
9783032163486
Prix
179,34 €
Nombre pages copiables
3
Nombre pages imprimables
30
Taille du fichier
2703 Ko

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