Description du livre
Ready to start solving business challenges with CRM (Customer Relationship Management) software? Interested in the latest enhancements and updates to Salesforce.com? Salesforce.com For Dummies, 3rd Edition, has just what you need!
Salesforce.com is like an assistant for your sales, customer service, and marketing efforts — one that never takes a day off and never asks for a raise. Because it’s an Internet service, you sign up and log in through a browser, and it’s immediately available. Salesforce.com For Dummies, 3rd Edition shows you how to choose the right edition of Salesforce.com, and then how to use it to:
Prospect, manage accounts, develop contacts, and calculate forecasts
Manage your customers and your teams, and close more business
Analyze, migrate, and maintain your data
Track and resolve customer service issues
Generate and pursue more sales leads and boost your revenue
Use Salesforce with Google AdWords and manage your Internet marketing
Integrate Salesforce.com with ERP applications for greater value
Make sales data available to sales reps, managers, and executives
Follow the sales process from lead to close and see how to maximize your productivity
You already know how competitive business is today, so there’s no time to lose! Salesforce.com For Dummies, 3rd Edition gets you going with this all-important CRM technology right away.