Télécharger le livre :  Interactive Decision Aids in E-Commerce

This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude products that do not meet certain...
Editeur : Physica
Parution : 2011-12-23
Collection : Contributions to Management Science
Format(s) : ePub
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