Agritourism Marketing in Africa

Exploring Digital and Social Media Strategy
de

, , ,

Éditeur :

Palgrave Macmillan

Paru le : 2025-04-18

This edited volume takes a multi-faceted approach, giving readers insights into the role of digital and social media marketing in the agritourism industry in Africa. Each chapter provides some theoretical, policy and practical implications for policy makers, educational practitioners, students and b...
Voir tout
Ce livre est accessible aux handicaps Voir les informations d'accessibilité
Ebook téléchargement , DRM LCP 🛈 DRM Adobe 🛈
Compatible lecture en ligne (streaming)
168,79
Ajouter à ma liste d'envies
Téléchargement immédiat
Dès validation de votre commande
Image Louise Reader présentation

Louise Reader

Lisez ce titre sur l'application Louise Reader.

À propos



Collection
n.c

Parution
2025-04-18

Pages
323 pages

EAN papier
9783031786815

Brighton Nyagadza is a Digital Marketing academic currently with the York St. John University (YSJU), London Campus, England, United Kingdom, full member of the Marketers Association of Zimbabwe (MAZ), an Associate of The Chartered Institute of Marketing (CIM), United Kingdom and Power Member of the Digital Marketing Institute (DMI), Dublin, Ireland.   Farai Chigora holds a Doctorate in Business Administration from University of KwaZulu-Natal (South Africa), and is Senior Lecturer in Business Science in the College of Business, Peace Leadership and Governance, Africa University in Zimbabwe.   Azizul Hassan is a member of the Tourism Consultants Network of the UK Tourism Society. Dr. Hassan has been working for the tourism industry as a consultant, academic, and researcher for over 20 years.   Abu Bashar is currently working as a software consultant in a leading IT firm in the Kingdom of Bahrain. He is also associated with the MTC (Micro Training Centre) as an instructor for Digital marketing and allied subjects.

Caractéristiques détaillées - droits

EAN PDF
9783031786822
Prix
168,79 €
Nombre pages copiables
3
Nombre pages imprimables
32
Taille du fichier
6287 Ko
EAN EPUB
9783031786822
Prix
168,79 €
Nombre pages copiables
3
Nombre pages imprimables
32
Taille du fichier
2632 Ko

Suggestions personnalisées