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"Verschenke, was du weißt - um das zu verkaufen, was du kannst!" - Fachkenntnisse als Basis für ein erfolgreiches Content-Marketing: Die renommierte Kommunikations- und Strategieberaterin Dr. Kerstin Hoffmann zeigt, wie Unternehmen jeder Größe ebenso wie einzelne...
Editeur :
Wiley-VCH
Parution :
2023-02-16
ePub
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This book examines intellectual property (IP) as an important value driver for start-ups. Businesses of all sizes are inevitably confronted with intellectual property issues at some point, but start-ups and their collaborators face unique challenges and opportunities in...
Editeur :
Springer
Parution :
2023-02-16
PDF, ePub
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TRIZ is a valuable tool for inventive problem solving. Based on patent analysisTRIZ enables the faster solution-oriented generation of ideas in fields of technology, organizations, and software.TRIZ originated from mainly mechanical problems. But it can be applied very...
Editeur :
Springer Vieweg
Parution :
2023-02-16
PDF, ePub
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Grab your phone and your friends and start making fame-worthy content today!Get TikTok Famous Fast is a bite-sized guide to building your own empire on TikTok and using it as a launchpad for your personal brand and media career.Top TikTok stars and industry insiders...
Editeur :
Laurence King Publishing
Parution :
2023-02-16
ePub
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This book shows how companies can - and must - adapt their sales strategies and processes to changing customer expectations in times of digital transformation and markets volatility. How can sales address, win and retain the modern customer, an intangible PHANTOM in the...
Editeur :
Springer
Parution :
2023-02-15
PDF, ePub
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This book gathers selected peer-reviewed papers from the 16th World Congress on Engineering Asset Management (WCEAM), held in Seville from 5–7 October 2022.This book covers a wide range of topics in Engineering Asset Management, including: Asset management...
Editeur :
Springer
Parution :
2023-02-15
PDF, ePub
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This book explores the causes of rising income inequality within industrialised, developing, and emerging economies. The development of finance capitalism over the last 40 years is charted to highlight how the neoliberal restructuring of national and global economies...
Editeur :
Palgrave Macmillan
Parution :
2023-02-15
PDF, ePub
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This book discusses practical applications of reliability and statistical methods and techniques in various disciplines, using machine learning, artificial intelligence, optimization, and other computation methods. Bringing together research from international experts,...
Editeur :
Springer
Parution :
2023-02-15
PDF, ePub
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Dieses Buch bietet einen Überblick über den State of the Art zum Thema Digitalisierung und Künstliche Intelligenz im Tourismus und in den damit verbundenen wesentlichen Gestaltungs- und Handlungsfeldern. Die Autoren diskutieren Entwicklungen in folgenden Kontexten:...
Editeur :
Springer Gabler
Parution :
2023-02-15
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This book features a collection of novel and original contributions to the study of urban sustainability from a human health perspective in the light of the current corona pandemic and the challenge of cities to offer inclusive, appealing, and healthy infrastructures....
Editeur :
Springer
Parution :
2023-02-15
PDF, ePub
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Provides an original account of international business ethics grounded in cosmopolitan human rights theory Transnational companies (TNCs) operate in a variety of political jurisdictions and legal frameworks. As international trade and foreign direct investment (FDI)...
Editeur :
Wiley-Blackwell
Parution :
2023-02-15
Collection :
Foundations of Business Ethics
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Contributing to the targets of SDG #17, this book interrogates how the Global Entrepreneurship Monitor (GEM) and other indicators are (or can be) relevant for entering the global discussion on UN SDGs. By highlighting the topic of 'well-being' as a major connecting...
Editeur :
Palgrave Macmillan
Parution :
2023-02-15
PDF, ePub
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This book focuses on the new concept of bioeconomy which collects the wisdom from life science, medicine and economics. lt finds the origins from ten existing theories, and also regards as “Pan's bioeconomy”. It has provided new methods for economic science research,...
Editeur :
Springer
Parution :
2023-02-15
PDF, ePub
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Eignungsdiagnostische Interviews sind ein wesentliches Instrument, wenn es darum geht, die Eignung oder das Potenzial von Personen zu bestimmen. Damit möglichst objektive, messgenaue und zuverlässige Ergebnisse erzielt werden, müssen die Interviews bestimmten...
Editeur :
Springer Gabler
Parution :
2023-02-15
PDF, ePub
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Explore the serverless world using Amazon Web Services (AWS) and develop various architectures, including those for event-driven and disaster recovery designs. This book will give you an understanding of different distributed serverless architectures and how to build...
Editeur :
Apress
Parution :
2023-02-15
PDF, ePub
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This book discusses the significance of descriptive, predictive, and prescriptive digital enterprises and their practices for different functional domains and in different countries during COVID-19. It explores new dimensions in digital enterprises that are emerging...
Editeur :
Palgrave Macmillan
Parution :
2023-02-14
PDF, ePub
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This book focuses on the key issues around Chinese reform in the past 40 years, including economic structure upgrading, finance reform, enterprise ecology, village modernization, ecological development, income structure, global governance, BRI, and governance model. It...
Editeur :
Springer
Parution :
2023-02-14
PDF, ePub
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This book provides a comprehensive examination of the effect of ageing population in China on labour market. The delay in releasing 2020 census data in China once again drew world’s attention to the ageing population in China: the births have fallen to their lowest...
Editeur :
Springer
Parution :
2023-02-14
PDF, ePub
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Discover how and why the world’s crises are interconnected and what you can do to prepare for the next one The world is experiencing a series of crises. In The Crash Course: An Honest Approach to Facing the Future of Our Economy, Energy, and Environment, Revised...
Editeur :
Wiley
Parution :
2023-02-14
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The talent professional's one-stop reference for best practices and tips Human Resources Kit For Dummies is the guide talent pros turn to for improving their leadership across the businesses they serve.The world of HR is full of unforeseen challenges, and this For...
Editeur :
For Dummies
Parution :
2023-02-14
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