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Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel...
Editeur :
Wiley
Parution :
2017-01-06
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Dieses Buch zeigt, welche Faktoren den Erfolg eines Unternehmens bestimmen und wie dieser gesteigert werden kann. Zur Erfolgsmessung hat die BWL verschiedene Methoden entwickelt, bspw. Controlling und betriebliche Kennzahlen. Doch allein durch Anwendung der...
Editeur :
Springer Gabler
Parution :
2017-01-06
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Unternehmen benötigen gut funktionierende IT-Organisationen und leistungsfähige IT-Infrastrukturen, um die Herausforderungen der Digitalisierung und Industrie 4.0 bewältigen zu können. Der Autor erläutert, wie ein erfolgreiches IT-Management heute möglich ist. Er gibt...
Editeur :
Springer Vieweg
Parution :
2017-01-05
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As Southeast Asia experiences unprecedented economic modernization, religious and moral practices are being challenged as never before. From Thai casinos to Singaporean megachurches, from the practitioners of Islamic Finance in Jakarta to Pentecostal Christians in rural...
Editeur :
Palgrave Macmillan
Parution :
2017-01-05
Collection :
Religion and Society in Asia Pacific
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Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for...
Editeur :
For Dummies
Parution :
2017-01-05
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This book presents a selection of articles with focus on the theoretical foundations of business ethics, and in particular on the philosophy of management and on human rights and business.This implies identifying and discussing conflicts as well as agreement with regard...
Editeur :
Springer
Parution :
2017-01-05
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This book aims to present implications for China’s urban development through international comparison of urbanization process from the perspective of spatio-temporal pattern, driving factors, rural-urban interactions, development trends and economic-ecological-social...
Editeur :
Springer
Parution :
2017-01-05
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Over the last years, “Creating Shared Value” has become a much discussed concept in business practice as well as in management theory and especially in the context of corporate social responsibility. This book offers a contribution to the current academic...
Editeur :
Springer
Parution :
2017-01-05
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In the framework of the so-called Barcelona process, the European Union concluded several bilateral agreements with Morocco aimed to deepen their economic integration. The 2000 Association agreement European Union–Morocco is the general legal framework for the...
Editeur :
P.I.E-Peter Lang S.A., Éditions Scientifiques Internationales
Parution :
2017-01-05
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Torsten M. Kühlmann and Ramona Heinz developed this guideline in reference to a European project designed to analyze the overall situation of skilled immigrants. They show that the management of a workforce which is comprised of people from diverse cultural backgrounds...
Editeur :
Springer Gabler
Parution :
2017-01-04
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In recent years, there has been a decentralisation of the enforcement of the EU competition law provisions, Articles 101 and 102 of the Treaty on the Functioning of the European Union (TFEU). Consequently, the national application of these provisions has become...
Editeur :
Springer
Parution :
2017-01-04
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Silke Schröder präsentiert die wesentlichen unternehmerischen Herausforderungen der Unternehmensnachfolge, um hieraus wirtschaftspolitische Handlungsmöglichkeiten abzuleiten. Ziel ist es, die Problemfelder im Nachfolgeprozess zu identifizieren und hieraus den...
Editeur :
Springer Gabler
Parution :
2017-01-04
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Dorothee Wulfert-Markert untersucht das Inhouse Consulting mit dem praxistheoretischen Ansatz Strategy as Practice und bietet über ein qualitativ-empirisches Fallbeispiel Einblicke in eine deutsche Großbank und ihre interne Beratung. Im Zentrum der Analyse steht die...
Editeur :
Springer Gabler
Parution :
2017-01-04
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This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect...
Editeur :
Springer
Parution :
2017-01-04
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This book is a quarterly forecast and analysis report on the Chinese economy. It is published twice a year and presents ongoing results from the “China Quarterly Macroeconomic Model (CQMM),” a research project at the Center for Macroeconomic Research (CMR) at Xiamen...
Editeur :
Springer
Parution :
2017-01-04
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This book explores the opportunities and challenges of the sharing economy and innovative transportation technologies with regard to urban mobility. Written by government experts, social scientists, technologists and city planners from North America, Europe and...
Editeur :
Springer
Parution :
2017-01-04
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Das Werk befasst sich mit den theoretischen Grundlagen, die für die Erstellung der E-Bilanz von Bedeutung sind. Anhand einfacher Anwendungsfälle wird gezeigt, wie diese Anforderungen in der Praxis umgesetzt werden sollen. Gleichzeitig werden typische Problemfälle und...
Editeur :
Springer Gabler
Parution :
2017-01-04
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Erfinder, Existenzgründer in Start-ups, Patentingenieure, Entwickler und Manager erhalten mit diesem Buch einen Überblick sowie einen praktischen Einstieg in die gewerblichen Schutzrechte. Der Schwerpunkt liegt auf dem Schutz von technischen Erfindungen mittels...
Editeur :
Springer Gabler
Parution :
2017-01-04
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This book combines insights from cultural economics, public finance, and tax law, providing an accessible and comprehensive introduction in the application of tax incentives for the creative industries. It does not have a single-country focus, but instead uses the...
Editeur :
Springer
Parution :
2017-01-04
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In the 2nd edition of Asset Pricing and Portfolio Choice Theory, Kerry E. Back offers a concise yet comprehensive introduction to and overview of asset pricing. Intended as a textbook for asset pricing theory courses at the Ph.D. or Masters in Quantitative Finance level...
Editeur :
Oxford University Press
Parution :
2017-01-04
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