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This book continues the discussion on recent developments relating to ethical and sustainable issues in accounting and finance from Volumes I and II, looking into topics such as the importance of good governance in accounting, tax, auditing and fraud examination,...
Editeur :
Springer
Parution :
2021-10-04
PDF, ePub
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This book reviews dominant crisis communication theories, which according to many scholars are either too narrow or broad for practical application to all types of reputational crises. Freeman, as the progenitor of modern stakeholder theory, has spent much time...
Editeur :
Springer
Parution :
2021-10-04
PDF, ePub
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This contributed volume captures some of the most current topics and trends in the fashion industry. It provides a theoretical and empirical analysis of the behaviour of firms in this fast-moving industry with a focus on their resources, capabilities and routines around...
Editeur :
Palgrave Macmillan
Parution :
2021-10-04
PDF, ePub
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Dieses essential gibt einen aktuellen Einblick in klassische und digitale Außenwerbung mit den wichtigsten Charakteristika, Kanälen, Einsatzfeldern und Wirkweisen. Der Out-of-Home-Kommunikation kommt im Kampf um die Aufmerksamkeit von Käufern und Nutzern...
Editeur :
Springer Gabler
Parution :
2021-10-04
PDF, ePub
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Dieses Buch zeigt Marketingentscheidern, wie sie ihr Budget auf fragmentierten Kommunikationskanälen und unterschiedlichen Geschäftseinheiten ROI-optimal verteilen und agil anpassen können.Die optimale Allokation von Ressourcen im Marketing ist in der Theorie nicht sehr...
Editeur :
Springer Gabler
Parution :
2021-10-04
PDF, ePub
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Das Datenmanagement, das Management-Reporting sowie die Planung, die Budgetierung und der Forecast zählen zu den Controlling-Prozessen mit dem größten Digitalisierungspotential. Dennoch wird der Digitalisierungsgrad des Unternehmenscontrollings im deutschsprachigen Raum...
Editeur :
Springer Gabler
Parution :
2021-10-04
PDF, ePub
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Dieses Buch stellt wissenschaftliche Fortschritte in den Bereichen Einkauf, Materialwirtschaft, Supply Chain Management und Logistik vor. Es ist zugleich Tagungsband des in Kooperation mit der Universität Mannheim digital durchgeführten 14....
Editeur :
Springer Gabler
Parution :
2021-10-04
PDF
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This book argues that ideas in the social realm are the context-bound products of distinct histories and cultures and thus cannot be co-opted across place and time. When ideas are used out of context, they become mere empty words that are depicted as absolute ideals,...
Editeur :
Palgrave Macmillan
Parution :
2021-10-04
PDF, ePub
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You've got a rare empty slot in your diary today, squeezed between meetings, phone calls and dealing with the incessant incoming emails. You can grab a sandwich, power through and run yourself down, or you can STOP. You can pick up this book, choose a chapter that...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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The second edition of Agile Change Management provides essential tools to build change manager capabilities and ensure change initiatives are embedded effectively throughout the organization.This book is a comprehensive resource for creating a roadmap that is flexible...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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Effective negotiations lead to sustainable partnerships, help both parties to achieve higher goals than they would alone and allow organizations to avoid the costly price of conflict. This book outlines a simple and powerful method of negotiating, either in person or...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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Have you ever wondered what has made Mercedes the undisputed kings of Formula One? Do you want to know how Lewis Hamilton has managed to exceed legendary driver Michael Schumacher's record of winning races? And most of all, do you want to find out how to inject that...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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SHORTLISTED: CMI Management Book of the Year 2017 - Management Futures CategoryUnderstand how to drive business performance with your organizational data and analytics in the second edition of Data-Driven Organization Design.Using data and analytics is a key opportunity...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments. They capitalize on wider ecosystems that strengthen their offering and expand commercial opportunities. And now your...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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SHORTLISTED: Business Book Awards 2022 - Start Up/Scale UpTimes have changed: you can launch a successful enterprise with your phone, sell through social media and tap into a whole world of opportunities. Unprepared to Entrepreneur is an honest guide to launching your...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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WINNER: Independent Press Award 2022 - Business: Entrepreneurship & Small BusinessWINNER: International Book Awards 2023 - Business: Entrepreneurship & Small BusinessWINNER: American Book Fest Best Book Awards 2023 - Business: Entrepreneurship & Small BusinessEvery...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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How can I develop an effective workplace learning culture to drive employee and business success? This new edition of Workplace Learning provides the knowledge and tools to create an outstanding learning culture in the new world of work.It's no longer enough for...
Editeur :
Kogan Page
Parution :
2021-10-03
ePub
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This book mainly introduces some techniques of decision-making, uncertain reasoning and regression analysis under the hesitant fuzzy environment and expands the applications of hesitant fuzzy sets in solving practical problems. The book pursues three major objectives:...
Editeur :
Springer
Parution :
2021-10-03
PDF, ePub
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This book shows a panorama of sustainable development practices covering 70 major cities.This book has created the analysis framework of the “New Normal” of China’s economy, demonstrated the features and connotation of the "New Normal", carried out in-depth analysis and...
Editeur :
Springer
Parution :
2021-10-01
PDF, ePub
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In this book, the dynamics of continuity and change in the regional economic development of Mexico and the US border states are analyzed. These studies cover the last 25 years, after the first trade agreement, between a developed and a developing country, tooks place,...
Editeur :
Springer
Parution :
2021-10-01
PDF, ePub
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