Télécharger le livre :  UnSelling
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UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty...

Editeur : Wiley
Parution : 2014-09-15

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17,99
Télécharger le livre :  QR Codes Kill Kittens
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Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice,...

Editeur : Wiley
Parution : 2013-09-30

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11,99
Télécharger le livre :  UnMarketing
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Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that. If you're...

Editeur : Wiley
Parution : 2012-01-26

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