Ebooks d'Antonella La Rocca en PDF et EPUB

2 Livre(s)
Télécharger le livre : Customer-Supplier Relationships in B2B
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Customer-Supplier Relationships in B2B
Antonella La Rocca
This book explores customer-supplier relationships in B2B markets focusing on interaction between parties. Drawing on three fields of research – studies of relationships in marketing, social interactionism in sociology, and sense-making in social psychology – the author...

Editeur : Palgrave Macmillan
Parution : 2020-03-14

PDF, ePub

94,94 €
Télécharger le livre : Controversies in Healthcare Innovation
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Controversies in Healthcare Innovation
Margunn Aanestad , Thomas Hoholm , Antonella La Rocca
This book examines healthcare innovation processes, shedding light on the controversies endemic to innovation, which make such processes notoriously challenging. While, in the heat of action, controversies may be seen as barriers to innovation, observations reported in...

Editeur : Palgrave Macmillan
Parution : 2018-03-21

PDF, ePub

147,69 €