Ebooks de Friederike Esther Rhein en PDF et EPUB

1 Livre(s)
Télécharger le livre : The Dynamics of Green Innovation in B2B Industries
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The Dynamics of Green Innovation in B2B Industries
Friederike Esther Rhein
In this book a quantitative, dynamic model is developed to explain and explore the diffusion of green new products in a business-to-business (B2B) context. Considering the case of emerging bioplastics, this goal is reached through a mixed-methods design, combining...

Editeur : Springer Gabler
Parution : 2020-12-15
Collection : Forschungs-/Entwicklungs-/Innovations-Management
PDF, ePub

47,46 €