Ebooks de Ginevra Testa en PDF et EPUB

1 Livre(s)
Télécharger le livre : Social Media and Crisis Communication in the Cruise Industry
Ajouter à ma liste d'envies
Social Media and Crisis Communication in the Cruise Industry
Ginevra Testa
This academic monograph examines the crisis communication response strategies employed by the cruise industry on social media following the COVID-19 pandemic. Focusing on social media platform X, the author conducted a content analysis of the top three cruise lines'...

Editeur : Springer
Parution : 2025-04-25

PDF, ePub

126,59 €