Ebooks de Joel Backaler en PDF et EPUB

2 Livre(s)
Télécharger le livre : Digital Influence
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Digital Influence
Joel Backaler
This book brings order to the chaotic and rapidly evolving world of influencer marketing by providing readers with much needed context, frameworks, and best practices. Written for busy marketing professionals working in both domestic and international markets, it...

Editeur : Palgrave Macmillan
Parution : 2018-08-22

PDF, ePub

34,80 €
Télécharger le livre : China Goes West
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China Goes West
Joel Backaler
Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies...

Editeur : Palgrave Macmillan
Parution : 2016-04-30

PDF

34,80 €