Ebooks de Jonathan P. Doh en PDF

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Aligning for Advantage
Jonathan P. Doh , Thomas C. Lawton , Tazeeb Rajwani
In today's multipolar world economy, strategic alignment is a key determinant of competitive advantage. Coca-Cola, Danone, Diageo, DuPont, Lufthansa and Tata are some of the companies that strive for a pragmatic approach to balancing competitive strategies with...

Editeur : OUP Oxford
Parution : 2014-02-27

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41,30 €