Ebooks de Kenneth D. Bahn en PDF

2 Livre(s)
Télécharger le livre : Proceedings of the 1993 World Marketing Congress
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Proceedings of the 1993 World Marketing Congress
Kenneth D. Bahn , Tunc Erem , M. Joseph Sirgy
This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective.This volume resents papers on various topics...

Editeur : Springer
Parution : 2015-06-20
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
PDF

147,69 €
Télécharger le livre : Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
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Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
Kenneth D. Bahn
This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing...

Editeur : Springer
Parution : 2015-05-08
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
PDF

147,69 €