Télécharger le livre :  City Branding and New Media
Ajouter à ma liste d'envies
This book explores city branding in the public sector as an aspect of e-governance from a privileged linguistic, discursive and semiotic perspective. It analyses how local administrations and public bodies engage their stakeholders by addressing key issues such as...

Editeur : Palgrave Pivot
Parution : 2015-01-13

PDF

79,11