Télécharger le livre :  The Marketing Pathfinder
Ajouter à ma liste d'envies
Dozens of lively international case studies that help readers put core marketing principles in a real-world context From market research to positioning and brand management to customer relations, marketing is the engine that drives innovation and growth in the modern...

Editeur : Wiley
Parution : 2014-10-23

PDF, ePub

41,78