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Build a brand strategy that cuts through global competition and elevates your impact in the fast-changing travel industry.Strategic Branding in Tourism is a practical guide for mid to senior career marketers, travel and hospitality marketing professionals who want to...
Editeur :
Kogan Page
Parution :
2026-04-03
ePub
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The definitive textbook for planning, managing and delivering successful events in a dynamic industry.Event Planning and Management by Ruth Dowson, Bernadette Albert and Dan Lomax is a comprehensive guide designed for undergraduate and postgraduate students studying...
Editeur :
Kogan Page
Parution :
2026-03-03
ePub
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A comprehensive textbook for mastering research design and analysis in tourism, hospitality, leisure and events.Research Methods for Tourism, Hospitality, Leisure and Events is ideal for upper-level undergraduate and postgraduate students researching and writing their...
Editeur :
Kogan Page
Parution :
2026-02-03
ePub
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This textbook will help students understand the contemporary challenges facing hotel and lodging operations and develop the resiliency and skillsets needed to apprach working in a dynamic global industry. Hotel Operations Management provides a comprehensive foundation...
Editeur :
Kogan Page
Parution :
2026-02-03
ePub
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This is an open access book.
The Palembang Tourism Forum (PTF) Volume 2, 2025 is an esteemed international conference dedicated to advancing sustainable tourism practices, fostering cross-border collaboration, and showcasing innovative strategies within the tourism...
Editeur :
Atlantis Press
Parution :
2025-12-04
PDF
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Combining critical theory with real-world insights, this introductory-level textbook provides a modern, inclusive approach to the hospitality and tourism industry. As the industry rapidly evolves with significant shifts in demographics, technology and global...
Editeur :
Kogan Page
Parution :
2025-12-03
ePub
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This book leads us into the crossing of cultural heritage, sustainability, and tourism. As global challenges surrounding environmental degradation and cultural decay intensify, this book carries together various perspectives to redefine the role of tourism as a catalyst...
Editeur :
Springer
Parution :
2025-11-18
PDF, ePub
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Luxury goods and service environments are inherently beautiful, refined, and aesthetically pleasing, qualities that closely align them with the concept of "art”. Yet specific aesthetic attributes can shape or undermine responsible consumer choices.
Drawing on...
Editeur :
Palgrave Macmillan
Parution :
2025-10-17
PDF, ePub
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This is an open access book. SRISHTI - Sustainable Research and Innovation in Shaping Hospitality and Tourism Industry is the modern impression innovated by University Institute of Tourism and Hospitality Management, provides an approach of Knowledge Resource...
Editeur :
Atlantis Press
Parution :
2025-08-08
PDF
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Looking to bridge the technology gap and transform your hospitality operations while preserving personal service?Tech-enabled Hospitality is a practical guide for mid-career hospitality professionals eager to develop strategies that optimize both operational efficiency...
Editeur :
Kogan Page
Parution :
2025-08-03
ePub
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In times of crisis and uncertainty, tourism suffers multiple transformations such as societal, ecological, technological, and political changes, among many others. Beyond the cyclical adjustments, these upheavals call for agility on the part of tourism territories and...
Editeur :
Wiley-ISTE
Parution :
2025-06-13
Collection :
ISTE Invoiced
PDF, ePub
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In times of crisis and uncertainty, tourism suffers multiple transformations such as societal, ecological, technological, and political changes, among many others. Beyond the cyclical adjustments, these upheavals call for agility on the part of tourism territories and...
Editeur :
Wiley-ISTE
Parution :
2025-06-13
Collection :
ISTE Invoiced
PDF, ePub
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How can senior travel leaders unlock lifelong value by building loyalty among youth travellers?Creating Loyalty in Youth Travel provides a strategic guide for executives aiming to capitalize on this vital market segment. Written by Stephen Lowy, an expert in youth...
Editeur :
Kogan Page
Parution :
2025-06-03
ePub
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This book is a collection of selected papers from the 11th international Conference on Tourism and Hospitality between China and Spain [www.china-spain.org].
The COVID-19 pandemic was a global unprecedented event which was a huge crisis and challenge for the tourism...
Editeur :
Springer
Parution :
2025-05-17
PDF, ePub
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The tourism and hospitality industry in the 21st century cannot be adequately planned, executed, marketed, managed, or studied without taking into account digital technology and its impact.The Fourth Industrial Revolution provides the framework for sustainable...
Editeur :
Springer
Parution :
2024-09-12
PDF, ePub
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The travel and hospitality industry in the 21st century cannot be conceived, planned, advertised, run, or researched without the use of digital technology and innovation. Sustainable development in this sector cannot be achieved without considering the Fourth Industrial...
Editeur :
Springer
Parution :
2024-09-12
PDF, ePub
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The tourism and hospitality industry is rapidly undergoing a disruptive transformation owing to advances in information and communications technology. This book aims to highlight how the unfolding digital transformation trends help the industry attain sustainable...
Editeur :
Springer
Parution :
2024-08-27
PDF, ePub
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This book covers multiple cultural tourism aspects including among others, nature and rural conservation policy and conflicts, reflected in case studies, and ethnic minority heritage and their folklore traditions and performances, as well as tourism activities in the...
Editeur :
Springer
Parution :
2024-07-18
PDF, ePub
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The first authoritative overview of tourism studies published post-COVID-19The Wiley Blackwell Companion to Tourism remains a definitive reference in this interdisciplinary field. Edited and authored by leading scholars from around the world, this state-of-the-art...
Editeur :
Wiley-Blackwell
Parution :
2024-07-08
Collection :
Wiley Blackwell Companions to Geography
PDF, ePub
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This edited volume discusses the role of sport tourism in local sustainable development in small island territories. Using an international, comparative study, this volume explores the contributions of sport tourism to sustainable development in island settings. Written...
Editeur :
Springer
Parution :
2024-07-01
PDF, ePub
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