Télécharger le livre :  Kellogg on Branding
Ajouter à ma liste d'envies
The Foreword by renowned marketing guru Philip Kotler sets the stage for a comprehensive review of the latest strategies for building, leveraging, and rejuvenating brands. Destined to become a marketing classic, Kellogg on Branding includes chapters written by respected...

Editeur : Wiley
Parution : 2011-01-07

PDF, ePub

23,99