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Biographie et livres de Betina Piqueras-Fiszman

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Prof. Betina Piqueras-Fiszman is Assistant Professor in the Marketing and Consumer Behaviour group at Wageningen University. Previously she worked as a Postdoctoral Researcher at the University of Oxford. She specializes in food sensory science and consumer behavior. Her research focuses on the exploration of new ways to understand food perception, preferences, and motivations. She currently coordinates and teaches courses around these topics at Wageningen University and participates in related
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The Perfect Meal

Betina Piqueras-Fiszman , Charles Spence

Wiley-Blackwell

2014-07-08

PDF, ePub

The authors ofThe Perfect Meal examine all of the elements that contribute to the diner?s experience of a meal (primarily at a restaurant) and investigate how each of the diner?s senses contributes to their overall multisensory experience.The...

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