Télécharger le livre :  Concepts of Quality Connected to Social Media and Emotions
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Denisa Elena Vlad highlights the influence of social media and emotions on the consumer and his perception of the quality of products. She brings attention to new popular concepts like “post-truth” and “fake news” as well as the relationship between these concepts...

Editeur : Springer Gabler
Parution : 2019-12-07
Collection : Sustainable Management, Wertschöpfung und Effizienz
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