Ebooks de Nicholas Jackson O'Shaughnessy en PDF et EPUB

1 Livre(s)
Télécharger le livre : The Marketing Power of Emotion
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The Marketing Power of Emotion
John O'shaughnessy , Nicholas Jackson O'shaughnessy
Emotion is one of the defining forces in our lives. It lies at the very heart of many of our most important experiences and memories. Not surprisingly, the worlds of business and marketing have long drawn on the power of emotion to influence consumer impulses and brand...

Editeur : Oxford University Press
Parution : 2002-12-26

PDF, ePub

37,65 €