Ebooks de Rune Bjerke en PDF

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Télécharger le livre : Branding Governance
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Branding Governance
Rune Bjerke , Nicholas Ind
Branding Governance challenges traditional thinking on brands. Bestselling author Nicholas Ind and cross-cultural communications expert Rune Bjerke expose the flaws in a marketing-led approach to brand-building, and offer in its place a highly-participative,...

Editeur : Wiley
Parution : 2007-04-04

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28,99 €