Télécharger le livre :  North American Perspectives on the Development of Public Relations
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This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. The series features...

Editeur : Palgrave Macmillan
Parution : 2016-12-09

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52,74
Télécharger le livre :  Ressourceneffizienz
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Ein Leben mit unserem Anspruch an Lebensqualität, Sicherheit und Gesundheit erfordert es, hochentwickelte Technologien anzuwenden und vielfältige Ressourcen zu nutzen: Energie, Rohstoffe, Umwelt, Wissen, menschliche Arbeit und Kreativität. Ressourcen sind aber...

Editeur : Springer Vieweg
Parution : 2016-12-08

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24,64
Télécharger le livre :  Assessing the Economic Impact of Tourism
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This book employs a computable general equilibrium (CGE) model – a widely used economic model which uses actual data to provide economic analysis and policy assessment – and applies it to economic data on Singapore’s tourism industry. The authors set out to demonstrate...

Editeur : Palgrave Macmillan
Parution : 2016-12-08

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126,59
Télécharger le livre :  Commercial Banking Risk Management
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This edited collection comprehensively addresses the widespread regulatory challenges uncovered and changes introduced in financial markets following the 2007-2008 crisis, suggesting strategies by which financial institutions can comply with stringent new regulations...

Editeur : Palgrave Macmillan
Parution : 2016-12-08

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158,24
Télécharger le livre :  Kundenwert im wertorientierten Management
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Wolfgang Lennartz diskutiert Leistungen, Anwendungsmöglichkeiten und Grenzen der wichtigsten Kundenbewertungsverfahren systematisch nach einem Kriterienkatalog, dessen besonderes Augenmerk auf den Praxisanforderungen liegt. Diese gewinnt der Autor aus der vergleichenden...

Editeur : Springer Gabler
Parution : 2016-12-08

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49,29
Télécharger le livre :  India-Pakistan Trade Normalisation
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This book explores the unfinished India–Pakistan Trade normalisation agenda (building upon the themes covered in the book “India-Pakistan Trade: Strengthening Economic Relations” published by Springer in 2014) and discusses the steps that must be undertaken in order to...

Editeur : Springer
Parution : 2016-12-08

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94,94
Télécharger le livre :  Alternative Tourism in Turkey
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This book takes inventory of and evaluates the available resources for the development of alternative tourism in Turkey. It examines the role of alternative tourism in future tourism development plans and proposes public policies necessary to assure sustainability....

Editeur : Springer
Parution : 2016-12-08

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94,94
Télécharger le livre :  Crowding Out Fiscal Stimulus
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This book presents overwhelming evidence that US government stimulus programs over the past fifty years have not worked. Using the best and most modern econometric testing models, it applies 228 separate hard science tests to examine the effects of different stimulus...

Editeur : Palgrave Macmillan
Parution : 2016-12-08

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116,04
Télécharger le livre :  Small Powers and Trading Security
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This book examines why and how small powers link their security interests and trade agendas, and how security threats influence the facilitation and outcome of their trade activities. In doing so, it analyses the increasingly complex connections between trade and...

Editeur : Palgrave Macmillan
Parution : 2016-12-08

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52,74
Télécharger le livre :  Teaching Business Culture in the Italian Context
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Italy often suffers from its cultural heritage. Certain themes have passed into stereotype and popular consumption, while others have been overlooked. This volume discusses teaching choices and topics on the implementation of a US study abroad business programme in...

Editeur : Peter Lang GmbH, Internationaler Verlag der Wissenschaften
Parution : 2016-12-08

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53,75
Télécharger le livre :  Renewable Biofuels
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This book offers a complete introduction for novices to understand key concepts of biocatalysis and how to produce in-house enzymes that can be used for low-cost biofuels production.  The authors discuss the challenges involved in the commercialization of the...

Editeur : Springer
Parution : 2016-12-08

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52,74
Télécharger le livre :  Handbook of Basel III Capital
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A deeper examination of Basel III for more effective capital enhancement The Handbook of Basel III Capital – Enhancing Bank Capital in Practice delves deep into the principles underpinning the capital dimension of Basel III to provide a more advanced understanding of...

Editeur : Wiley
Parution : 2016-12-08

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68,99
Télécharger le livre :  Die Wissenslücken der Deutschen bei der Geldanlage
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Das essential präsentiert wissenschaftlich fundierte Erkenntnisse über das Wissen der Bevölkerung zu Risiko und Rendite bei Geldanlagen. Die Studie basiert auf den Ergebnissen einer anonymisierten Umfrage, die am Kompetenzzentrum Finanzen der Technischen Hochschule...

Editeur : Springer Gabler
Parution : 2016-12-08

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4,92
Télécharger le livre :  National Innovation Efficiency During the Global Crisis
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What effect did the Great Recession have on innovation efficiency and the effectiveness of scarce resource management? Did countries with high GDPs and GDPs per capita sustain efficient innovation? How did the recession affect the time lag between innovation development...

Editeur : Palgrave Macmillan
Parution : 2016-12-07

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94,94
Télécharger le livre :  How the Chinese Economy Works
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This fourth revised edition sets out to analyze and compare the operational mechanisms of the Chinese economy between the pre- and post-reform periods and through national, regional and local dimensions. It examines the driving forces – both endogenous and exogenous –...

Editeur : Palgrave Macmillan
Parution : 2016-12-07

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94,94
Télécharger le livre :  A History of British Actuarial Thought
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In the first book of its kind, Turnbull traces the development and implementation of actuarial ideas, from the conception of Equitable Life in the mid-18th century to the start of the 21st century. This book analyses the historical development of British...

Editeur : Palgrave Macmillan
Parution : 2016-12-07

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84,39
Télécharger le livre :  How Digital Communication Technology Shapes Markets
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This Palgrave Pivot explores how communication technology such as the Internet has changed the nature of trade, focusing especially on economy-wide reductions in company size (granularity) and the role of retailers (disintermediation). By increasing access to...

Editeur : Palgrave Macmillan
Parution : 2016-12-07

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73,84
Télécharger le livre :  Global Business Strategies in Crisis
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As the world is currently in the midst of financial and economic crises, this collection of expert contributions focuses on strategy formation and implementation at various organizational levels to address the challenges ahead. The latest economic turmoil and its...

Editeur : Springer
Parution : 2016-12-07

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94,94
Télécharger le livre :  The Development of Science and Technology in Iran
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This book examines the policies, conducts, and performances of organizations tasked with developing medium and high technologies in Iran.This collection assists readers in understanding the interaction between different players involve in the process of Iran’s science,...

Editeur : Palgrave Macmillan
Parution : 2016-12-07

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116,04
Télécharger le livre :  Logistik 4.0
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Das Buch bietet eine Orientierung in der Begriffswelt von Logistik 4.0. Es erläutert die technologischen Grundlagen und stellt die Bezüge zu verwandten Begriffen wie „Industrie 4.0“ und „Internet der Dinge“ her. Die Auswirkungen der Digitalisierung der...

Editeur : Springer Gabler
Parution : 2016-12-07

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4,92
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