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Eine ausführliche Betrachtung der politischen MarkenkommunikationMarken kommunizieren zunehmend eine Position zu gesellschaftlichen und politischen Themen. Sie nehmen Stellung zu Fragen der sozialen Verantwortung und Gerechtigkeit, der Nachhaltigkeit und des...
Editeur :
Springer Gabler
Parution :
2019-04-01
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A guide that provides in-depth coverage of modeling techniques used throughout many branches of actuarial science, revised and updated Now in its fifth edition, Loss Models: From Data to Decisions puts the focus on material tested in the Society of Actuaries (SOA) newly...
Editeur :
Wiley
Parution :
2019-04-01
Collection :
Wiley Series in Probability and Statistics
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Die wichtigsten Gestaltungselemente der Customer Experience auf einen BlickKunden werden immer anspruchsvoller. Dadurch geraten Unternehmen zunehmend unter Druck, dem Käufer eine gute Einkaufsatmosphäre zu bieten. Dieses Buch zeigt die wesentlichen Treiber der Customer...
Editeur :
Springer Gabler
Parution :
2019-04-01
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Bring nuance, depth, and meaning to every conversation you have The Art of Communication is for anyone who senses that they could be communicating on a deeper level. Perhaps you are a confident communicator but suspect there may be more to the art of conversation that...
Editeur :
Capstone
Parution :
2019-04-01
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This timely biography of the economist Wynne Godley (1926-2010) charts his long and often crisis-blown route to a new way of understanding whole economies. It shows how early frustrations as a policy-maker enabled him to glimpse the cliff-edges other...
Editeur :
Palgrave Macmillan
Parution :
2019-04-01
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In the twentieth century there were two great political and social paradigms, the liberal-democratic and the libertarian (in its various socialist, anarchist, and communist delineations). The central idea of the first approach is isonomy: the exclusion of any...
Editeur :
Palgrave Macmillan
Parution :
2019-03-30
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Nonprofit organizations are arguably in a perpetual state of change. Nonprofits must constantly scan, analyze, and adapt to the implications of the changing needs of clients, the community, funders, and government policy. Hence, the core competencies and capabilities of...
Editeur :
Palgrave Macmillan
Parution :
2019-03-30
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This book studies the relationship between the arts and the economy. By applying economic thinking to arts and culture, it analyses markets for art and cultural goods, highlights specific facets of art auctions and discusses determinants of the economic success of...
Editeur :
Springer
Parution :
2019-03-30
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Presenting an updated overview of transformational entrepreneurship, this book explores how critical concepts can be contextualised for different regions and countries, underlining the fact that no one system fits all. In order for entrepreneurship to play a role in...
Editeur :
Palgrave Pivot
Parution :
2019-03-29
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Since nonsmooth optimization problems arise in a diverse range of real-world applications, the potential impact of efficient methods for solving such problems is undeniable. Even solving difficult smooth problems sometimes requires the use of nonsmooth optimization...
Editeur :
Birkhäuser
Parution :
2019-03-29
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In this book, Binder shows that at the heart of the most prominent arguments in favour of value-neutral approaches to overall freedom lies the value freedom has for human agency and development. Far from leading to the adoption of a value-neutral approach, however,...
Editeur :
Springer
Parution :
2019-03-29
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This book provides the synthesis and integration of the intellectual and experiential thinking around organisational leadership and development, focusing on three organisations as case studies: Plan International, Mater Foundation, and Oxfam, with the aim of informing...
Editeur :
Palgrave Macmillan
Parution :
2019-03-29
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The financial system is a densely interconnected network of financial intermediaries, facilitators, and markets that serves three major purposes: allocating capital, sharing risks, and facilitating intertemporal trade. Asset prices are an important mechanism in each of...
Editeur :
Oxford University Press
Parution :
2019-03-29
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Das Kompendium liefert einen umfassenden Überblick über die zentralen Bereiche der Volkswirtschaftslehre. Die einzelnen Beiträge haben jeweils die Länge eines vollständigen Vorlesungsskripts und umfassen die wesentlichen Inhalte eines Bachelorstudiengangs der...
Editeur :
Springer Gabler
Parution :
2019-03-29
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Logistik hat eine herausragende Bedeutung für den Unternehmenserfolg erlangt. Bisher hat sich jedoch noch kein eindeutiges Verfahren etabliert, das den Wertbeitrag logistischer Entscheidungen und Veränderungen deutlich macht. Das Buch soll diese Lücke schließen. Dazu...
Editeur :
Springer Gabler
Parution :
2019-03-29
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This book addresses a question of importance for both theory and practice: Why are joint venture agreements preferred over other types of agreements such as concession agreements, service contracts, and production sharing agreements in the Qatari gas industry? On a...
Editeur :
Springer
Parution :
2019-03-29
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?This book discusses applying vernacular strategies to modern architectural design to adhere to basic green principles of energy efficiency and materials utilization. Written from an international perspective, chapters present the perspectives and experiences of...
Editeur :
Springer
Parution :
2019-03-29
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Acclaimed by Joseph Schumpeter as ‘The greatest economist the United States has ever produced’, this book examines the life and work of American economist and statistician Irving Fisher (1867–1947). Fisher’s reputation suffered for decades after his incorrect...
Editeur :
Palgrave Macmillan
Parution :
2019-03-29
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This book is dedicated to examining Exchange-Traded Funds (ETFs) market in the Asia-Pacific region between 2004 and 2017. It offers a broad examination of the attributes and development of the ETF markets. The book presents a new approach to ETF markets modeling that...
Editeur :
Springer
Parution :
2019-03-28
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Bringing together international authors, this edited collection addresses the need for greater inclusivity within organizational policy and practice, in order to tackle both visible and invisible inequalities amongst employees. Volume II reflects the shift in thinking...
Editeur :
Palgrave Macmillan
Parution :
2019-03-28
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