Illustration

Biographie et livres de Tim Phillips

Découvrez tout l'univers de l'auteur en livre numérique
Tim Phillips is a well-known business journalist and broadcaster. The author of two previous books, he writes regularly for the mainstream press, including The Wall Street Journal Europe, The International Herald Tribune, The Guardian and The Observer, and appears on BBC TV and Radio and Sky News.
Découvrez tous ses livres

Dernière parution

Téléchargez le livre : Scoring Points
Ajouter à ma liste d'envies
Scoring Points

Clive Humby , Terry Hunt , Tim Phillips

Kogan Page

2008-08-03

ePub

Scoring Points is the compelling and dramatic inside story, told from a project point of view, of how the Tesco Clubcard was conceived, launched and developed. It explains in detail how Tesco collected, analysed and used customer data to become a...

39,99 €

En savoir plus

Ebooks de Tim Phillips en EPUB

Aucun livre trouvé avec ces critères.