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In der Auseinandersetzung mit dem Thema Personalisierung wird häufig der Eindruck erweckt, das Konzept sei umfassend erforscht und eine Zunahme der Personalisierung sei vor allem in der Medienberichterstattung zu beobachten.In diesem Buch wird diese Annahme eines...
Editeur :
Springer VS
Parution :
2025-03-04
PDF, ePub
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A small book with a big message: privacy matters. In an age of constant connectivity, privacy can feel like a relic of the past. "On Privacy" challenges that notion with twenty sharp, practical lessons that show why privacy matters, why it's vital for free...
Editeur :
Workman Publishing Company
Parution :
2025-03-04
ePub
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This book offers a comprehensive exploration of Gunnar Myrdal's life, as well as his significant scientific, political and international contributions. Recognized as one of the foremost Stockholm economists, Myrdal, alongside Keynes, played a pivotal role in...
Editeur :
Springer
Parution :
2025-03-04
PDF, ePub
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Disclosure represents an evergreen topic in banking since it allows breaking down the opacity of the so-called “black box” banks. The recent failures of Silicon Valley Bank and Credit Suisse in March 2023 have reignited discussions about the role played by banking...
Editeur :
Springer
Parution :
2025-03-04
PDF, ePub
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Kultursponsoring verbindet das kulturelle Engagement von Unternehmen mit strategischer Unternehmens- und Marketingkommunikation. Es basiert auf der externen Kooperation mit Kulturinstitutionen und der internen Zusammenarbeit mit verschiedenen Kommunikationsabteilungen...
Editeur :
Springer Gabler
Parution :
2025-03-03
PDF, ePub
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This book presents selected peer reviewed articles from the 2nd International Engineering Research Symposium- IERS 2024, held at Colombo in Sri Lanka, under the theme of 'Engineering Innovations for Economic Transformation”. It highlights the latest advancements in...
Editeur :
Springer
Parution :
2025-03-03
PDF, ePub
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This book unravels the multifaceted role of smart supply chain. Taking a holistic approach, it explains how smart supply chain could contribute to the apex supply chain performance parameters like supply chain resilience, sustainability, and visibility. It explains the...
Editeur :
Springer
Parution :
2025-03-03
PDF, ePub
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In this book, it was researched whether differences in the formalization of management systems occur in certain countries and whether these can be attributed primarily to the culture of the country or whether there are other influences. A quantitative study was...
Editeur :
Springer Gabler
Parution :
2025-03-03
PDF, ePub
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The definitive textbook for mastering HRM theory and practice in today's evolving workplace.How can HR professionals navigate global change while delivering measurable organizational value? Human Resource Management at Work by Mick Marchington, Adrian Wilkinson, Rory...
Editeur :
CIPD - Kogan Page
Parution :
2025-03-03
ePub
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Is disengagement undermining your organization's performance and profitability? Engaging Teams by Nick Smallman and Dan Parry is a strategic guide for senior leaders and HR executives seeking proven tools for reversing disengagement, driving productivity and...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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Updated to provide a deeper and closer look at ChatGPT Expanded and extended, this new edition of ChatGPT For Dummies covers the latest tools, models, and options available on the popular generative AI platform. You'll learn best practices for using ChatGPT as a text...
Editeur :
For Dummies
Parution :
2025-03-03
PDF, ePub
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Leadership wisdom to ride the wave of the seven hottest trends in our new AI-first world of business Written by seasoned tech executive Sandy Carter, AI First, Human Always: Embracing a New Mindset for the Era of Superintelligence is your guidebook to the seven hottest...
Editeur :
Wiley
Parution :
2025-03-03
PDF, ePub
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With this textbook, students will learn the concepts, theories and processes of consumer behaviour and how to apply them in a digitalized and competitive business landscape. Consumer Behaviour combines theoretical underpinnings with real-world practice to provide...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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WINNER: NYC Big Book Award 2025 - Business: GeneralHow can you redesign your operating model to drive growth, agility and sustainability in a changing economy? Rethinking Operating Models, edited by Kent McMillan, Greg Kesler and Amy Kates is a practical guide for...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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DISTINGUISHED FAVORITE: NYC Big Book Award 2025 - LeadershipFINALIST: American Book Fest Best Book Awards 2025 - Business: Management & LeadershipIs your HR function delivering measurable value and influencing strategic business decisions? The Power of HR by Joey Price...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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Looking to deepen your account-based marketing expertise and lead strategic growth in your B2B organization?Account-Based Marketing by Bev Burgess is a practical, authoritative guide designed for mid-career marketers eager to develop and optimize ABM strategies that...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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This essential book bridges the gap between cutting-edge artificial intelligence and the dynamic world of renewable energy systems. Embark on a journey to the forefront of sustainable energy innovation with this groundbreaking collection of research papers and expert...
Editeur :
Springer
Parution :
2025-03-03
PDF, ePub
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Struggling to turn procurement digitalization into measurable impact and scale? Digital Transformation in Procurement by Andries Feikema is the strategic guide for CPOs, Procurement Directors and senior leaders looking to move beyond tech hype and deliver meaningful,...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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Global Marketing provides students with an understanding of how marketing works in today's globalized business landscape, covering key topics, theories and applications. Ideal for undergraduate students taking modules onGlobal Marketing, this textbook includes chapters...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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The advanced textbook for applying strategic HRM across functions and organizational contexts.How can HR strategies be designed and implemented to create lasting competitive advantage? Advanced Human Resource Management by Sajia Ferdous equips final-year undergraduate...
Editeur :
Kogan Page
Parution :
2025-03-03
ePub
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