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Viele Güter durchlaufen eine Art Leben. Ziel der vorliegenden Arbeit ist die fundierte Vorbereitung von Entscheidungen des Produktmanagements zur Sicherung des Erfolgs eines sogenannten Leistungsbündels. Das Produktlebenszyklusmanagement dient dem Unternehmen zur...
Editeur :
Springer Gabler
Parution :
2019-02-02
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Durch die Ost-Erweiterung der Europäischen Union dehnt sich die europäische Wertschöpfungskette nach Osten aus. Sie bedingt den Aufbau und die Optimierung globaler europaweiter Logistiknetzwerke. Die Neuorientierung der osteuropäischen Wirtschaft, verbunden mit einem...
Editeur :
Springer Gabler
Parution :
2019-02-02
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Placing special emphasis on the significant security issues associated with modern container international transport, this book provides in-depth exploration of both United States and European Union port and shipping policy, alongside that of wider international trade....
Editeur :
Palgrave Macmillan
Parution :
2019-02-01
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This book provides a comprehensive analysis of both national and regional trade facilitation capacities, issues, challenges and lessons, with a special interest in sustainably advancing West Africa’s regional trade facilitation agenda. It examines the contributions of...
Editeur :
Palgrave Pivot
Parution :
2019-02-01
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The broad foundation of this book is laid on the conceptual discussions on consumer theories and applied arguments on shifts in consumer behavior. This book develops knowledge and skills on building market-centric and competition-oriented models. Discussions in the book...
Editeur :
Palgrave Macmillan
Parution :
2019-02-01
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This book- which features a foreword by Jean-Claude Juncker and Preface by Professor Harold James- examines the European vocation and achievements of Pierre Werner (1913–2002), former Prime Minister, Finance Minister and Foreign Minister of Luxembourg, unanimously...
Editeur :
Palgrave Macmillan
Parution :
2019-02-01
Collection :
Archival Insights into the Evolution of Economics
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This book draws together empirical research across a range of contemporary examples of food tourism phenomenon in Asia to provide a holistic picture of their role and influence. It encompasses case studies from around the pan-Asian region, including China, Japan, South...
Editeur :
Springer
Parution :
2019-02-01
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Dieses Buch liefert Ihnen hilfreiche Tipps, mit denen Sie Ihre Wirkung beim Präsentieren verbessern.Wenn Präsentationen gelingen, liegt es meist nicht nur am Inhalt, sondern auch am authentischen Vortragsstil und einer natürlichen Körpersprache des Redners. Viele haben...
Editeur :
Springer Gabler
Parution :
2019-02-01
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People tend to be penny wise and pound foolish and cry over spilt milk, even though we are taught to do neither. Focusing on the present at the expense of the future and basing decisions on lost value are two mistakes common to decision-making that are particularly...
Editeur :
Oxford University Press
Parution :
2019-02-01
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Time is the ultimate scarce resource and thus quintessentially a topic for economics, which studies scarcity. Starting with the observation that time is increasingly valuable given competing demands as we have more things we can buy and do, SpendingTime provides...
Editeur :
Oxford University Press
Parution :
2019-02-01
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Many of us read books every day, either electronically or in print. We remember the books that shaped our ideas about the world as children, go back to favorite books year after year, give or lend books to loved ones and friends to share the stories we've loved...
Editeur :
Oxford University Press
Parution :
2019-02-01
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Take your Supernova practice to even greater heights of performance and profitability The Supernova Multiplier provides expert guidance to the revolutionary wealth management model that has transformed the lives and businesses of financial professionals worldwide. The...
Editeur :
Wiley
Parution :
2019-02-01
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Die Erzeugung von Vertrauen durch Kommunikation ist für Unternehmen gerade in der Krise von hoher Relevanz. Inwieweit aber ist es Unternehmen möglich, die Zuschreibung von Vertrauenswerten durch strategische Kommunikation zu beeinflussen? Im Rahmen der vorliegenden...
Editeur :
Springer VS
Parution :
2019-02-01
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In this book, the author rejects the theorem-proof approach as much as possible, and emphasize the practical application of econometrics. They show with examples how to calculate and interpret the numerical results. This book begins with students estimating simple...
Editeur :
Springer
Parution :
2019-01-31
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This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the...
Editeur :
Springer
Parution :
2019-01-31
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This book examines consumer behavior using the “life course” paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of...
Editeur :
Springer
Parution :
2019-01-31
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The quality of life experienced by people in the past is one of the most important areas of historical enquiry, and the standard of living of populations is one of the leading measures of the economic performance of nations. Yet how accurate is the information on which...
Editeur :
Palgrave Macmillan
Parution :
2019-01-31
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This practice- and research-based book caters to the needs of executive managers who see customer satisfaction as their primary goal. The authors identify the need for an effective complaint management strategy that prevents the loss of dissatisfied customers....
Editeur :
Springer
Parution :
2019-01-31
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This contributed volume applies cliometric methods to the study of family and households in order to derive global patterns and determine their impact on economic development. Family and households are a fundamental feature of societies and economies. They are found...
Editeur :
Springer
Parution :
2019-01-31
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The publication of Alexis de Tocqueville’s Democracy in America has kindled interest across disciplines to appraise the exceptional nature of U.S. activities. In general, however, all the published works have not focused their analyses from an economic point of view....
Editeur :
Palgrave Macmillan
Parution :
2019-01-31
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