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Biographie et livres de Javier Marcos

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Javier Marcos is Professor of Strategic Sales Management and Negotiation at Cranfield School of Management, UK. Prior to his career in academia, he worked for Unilever in management positions in Spain and in the UK and was the Director of Custom Programmes, Executive Education, and Senior Faculty at the University Cambridge, Judge Business School. He is the author of Implementing Key Account Management, also published by Kogan Page.
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Téléchargez le livre : The High-Performing Key Account Manager
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The High-Performing Key Account Manager

Rodrigo Guesalaga , Andrew Hough , Javier Marcos , Richard Vincent

Kogan Page

2025-06-03

ePub

Looking to develop the skills and strategies needed to excel as a key account manager and drive profitable growth?The High-Performing Key Account Manager is a practical, aspirational guide tailored for mid-career professionals eager to build...

29,99 €

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Ebooks de Javier Marcos en EPUB

1 Livre(s)
Télécharger le livre : Implementing Key Account Management
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Implementing Key Account Management
Mark Davies , Rodrigo Guesalaga , Sue Holt , Javier Marcos
Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management programme. The book offers an integrated framework for key account management (KAM) that businesses can use to...

Editeur : Kogan Page
Parution : 2018-08-03

ePub

44,99 €