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Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common. It's not what you say that determines your success in...
Editeur :
Wiley
Parution :
2008-09-22
PDF, ePub
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Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) toTake Typical Sales Advice and Do the Opposite. Find an entirely sound approach to building...
Editeur :
Wiley
Parution :
2008-08-06
PDF, ePub
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The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s business environment for the modern entrepreneur. You will find inspiration and real, proven success principles that...
Editeur :
Wiley
Parution :
2008-07-10
PDF, ePub
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Praise for SalesBURST!! "SalesBURST!! is an entertaining, clever, and out-of-the-box approach to selling. I recommend reading this book to anyone involved in selling today." —Peter Handal, CEO, Dale Carnegie & Associates, Inc. "Every salesperson wants to get up to...
Editeur :
Wiley
Parution :
2008-07-10
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If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they...
Editeur :
Wiley
Parution :
2008-06-23
PDF, ePub
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You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing and need a guide that will help your company distinguish itself, inspire customer loyalty and increase profits. Marketing for Rainmakers: 52 Rules of Engagement to Attract...
Editeur :
Wiley
Parution :
2008-06-06
PDF, ePub
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Praise for The Seven Lost Secretsof Success "Buy this book, apply these secrets, and your prosperity will be assured." -Dan McComas, President, Dan McComas Associates, Marketing & Management Consultants "This breakthrough book, based on the ideas of a forgotten...
Editeur :
Wiley
Parution :
2008-06-02
PDF, ePub
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Return on Ideas is a practical guide to getting more from the resources you put into your innovation process. David Nichols clearly shows why current innovation funnel models stifle rather than encourage new ideas, and offers a new methodology, ‘rocketing’, to tackle...
Editeur :
Wiley
Parution :
2008-05-23
PDF
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"This book gives every sales professional, in any market, a step-by-step process to make more sales, faster and easier than ever before. Worth its weight in gold!" —Brian Tracy, President, Brian Tracy International, and Author of Advanced Selling Strategies Does the...
Editeur :
Wiley
Parution :
2008-05-07
PDF, ePub
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Praise for The Secrets of Power Selling "Finally a book that really does Keep It Simple. The Secrets of Power Selling is for anyone just starting their sales career as well as for seasoned sales professionals who are always looking to improve their skills. This is the...
Editeur :
Wiley
Parution :
2008-05-07
PDF, ePub
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The fifth edition of what was formerly know asThe ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research.The new Handbook stands out from earlier editions...
Editeur :
Wiley
Parution :
2008-04-30
PDF
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In 1988, on Stephen King’s retirement JWT published ‘The King Papers’ a small collection of Stephen King’s published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. This book is comprised of a selection...
Editeur :
Wiley
Parution :
2008-04-30
PDF, ePub
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In Beyond Booked Solid, Michael Port returns with new tactics for growing your business even bigger. Port's Book Yourself Solid was a huge hit among professional service providers and small business owners who learned to master the art of attracting clients and keeping...
Editeur :
Wiley
Parution :
2008-04-15
PDF, ePub
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In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk salesperson. He detonates traditional sales methods and replaces them with...
Editeur :
Wiley
Parution :
2008-03-31
PDF
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Praise for Selling Sucks"Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you how to make sales almost like magic! I love this book!"—Joe Vitale, author of The Attractor Factor and many other books"I...
Editeur :
Wiley
Parution :
2008-03-31
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Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts—the kind of sales that transform your business. Here, you’ll learn how to turn...
Editeur :
Wiley
Parution :
2008-02-13
PDF, ePub
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There is growing interest in the use of Neuro Linguistic Programming (NLP) as a Qualitative Market Research technique. NLP was previously used in psychology to understand how people think and react, and as a tool in self-development, interpersonal skills and business,...
Editeur :
Wiley
Parution :
2007-06-13
PDF
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Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s trust, satisfaction...
Editeur :
Wiley
Parution :
2007-05-04
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Praise for Heavy Hitter Sales Wisdom "Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customers' minds. The best part is that the author shares effective...
Editeur :
Wiley
Parution :
2007-04-27
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Branding Governance challenges traditional thinking on brands. Bestselling author Nicholas Ind and cross-cultural communications expert Rune Bjerke expose the flaws in a marketing-led approach to brand-building, and offer in its place a highly-participative,...
Editeur :
Wiley
Parution :
2007-04-04
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